My 2021 LinkedIn marketing strategy for veterans

With nearly 700 million active users in 2020, LinkedIn’s expanded from a networking site for professionals to one of the top social media platforms.

If it ain't broke don't fix it

Four years ago when I created my Facebook group there was no blueprint on how to do what and when and where. I had no marketing strategy because I was just starting. Watching a lot of YouTube videos. What does this have to do with LinkedIn?

If you are reading this in 2020 you are blessed by the way. There are people hungry in the streets and homeless during the pandemic. Many of which are veterans.

As I transition my brand built differently on Facebook to LinkedIn, duplication is the name of the game. Business professionals understand that language.

In 2018 I created my Bullet Proof LinkedIn group while still in the workforce. As the story goes you get busy with life and get distracted building someone else’s dream. Rarely making time to build our own. The inevitable Rat Race.

Duplication is the ability to reliably reproduce something of value. Duplication allows you to make copies of your offer quickly and inexpensively, making it more widely available in a cost-effective way.

Double Up

Following me here on Medium is the first step. Each day I publish new content to help veterans like you find that blueprint I never had. Next, if you're not on LinkedIn you should be.